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How does your brand feel – a deep dive
josh nelson, how does your brand feel, sappi, david eagleman, mindfire communications, mindfire, branding, science of design, design

How does your brand feel – a deep dive

December 13, 2017 | Josh Nelson

Do you still hear the phrase “print is dead?” Pair that with the struggles in the newspaper industry and the dramatic rise of online advertising and we are likely to believe it. However, print is still a very relevant medium for your brand – and your brain – and there is scientific evidence to support it.

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