A taste of website accessibility
January 14, 2020 | Tony Nagy
Is your website accessible to everyone who browses it? If you can’t answer that question confidently, you may want to consider reading this.
How packaging design affects choices
December 16, 2019 | Kyle Krier
Different brands use different colors, photos and fonts along with a variety of other design elements to stand out on that shelf. At MindFire, we use a wide variety of design elements to help positively affect our clients’ target audiences – to essentially make our clients stand out.
Grill the Arsonist – Amanda $
November 20, 2019 | Sarah Larson
In this edition, we’re grilling our Accountant Arsonist Amanda Schilling, aka Amanda $. With a knack for numbers and previous corporate experience working with John Deere, RSM, KPMG and Abercrombie & Fitch Corporate, she knows her stuff!
What [em]powers MindFire – a glance at our technology
November 18, 2019 | Tony Nagy
It seems like businesses often consider technology as a major burden – like it’s some unfortunate necessity. At MindFire, we embrace it because we know it's a conduit through which our [rather expansive] brand-building ideas can flow freely.
When inspiration amps up creativity
October 7, 2019 | Sarah Larson
At MindFire, we’re always searching for ways to create emotional responses in our clients' target audiences. How do we inspire them to take a specific action?
Account-Based Marketing – personalized marketing on steroids
September 9, 2019 | Erik Meade
Are your divisions stuck in silos, making it difficult to connect to appropriate leads? Enter one of 2019’s most buzzworthy phrases: Account Based Marketing, or ABM.