Does your brand need a podcast?
March 29, 2023 | Denise Hnytka
Podcasts open up opportunities for content creators to reach new audiences in a more intimate, long-format way. And it no longer requires access to expensive studio equipment. We take stock of the environment, considering reasons why you should and shouldn’t jump on the podcast bandwagon.
The cookie-less future and what it means for your business
July 22, 2021 | Tony Nagy
Prompted by increased user privacy concerns, third-party cookies will be blocked by Google on its Chrome browser sometime in 2023. We dive into what this means for your organization's marketing efforts.
Is your website secure?
May 12, 2021 | Tony Nagy
Attacks on web assets come from all angles, especially those we least expect. Your website is one of the main ways your audience interacts with your brand, which is why you should make web security a priority.
A taste of website accessibility
January 14, 2020 | Tony Nagy
Is your website accessible to everyone who browses it? If you can’t answer that question confidently, you may want to consider reading this.
What [em]powers MindFire – a glance at our technology
November 18, 2019 | Tony Nagy
It seems like businesses often consider technology as a major burden – like it’s some unfortunate necessity. At MindFire, we embrace it because we know it's a conduit through which our [rather expansive] brand-building ideas can flow freely.
Dealing with jerks, bullies and trolls on social media
April 29, 2019 | Inga Rundquist
Online jerks, bullies and trolls are everywhere. We recently covered simple approaches for community managers to deal with trolls with the goal to reduce the anxiety that comes with trying to figure out how to handle mean comments on a brand platform.