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What [em]powers MindFire – a glance at our technology
What powers your storytelling

What [em]powers MindFire – a glance at our technology

November 18, 2019 | Tony Nagy

It seems like businesses often consider technology as a major burden – like it’s some unfortunate necessity. At MindFire, we embrace it because we know it's a conduit through which our [rather expansive] brand-building ideas can flow freely.

Inspiration Expedition

When inspiration amps up creativity

October 7, 2019 | Sarah Larson

At MindFire, we’re always searching for ways to create emotional responses in our clients' target audiences. How do we inspire them to take a specific action?

ABM

Account-Based Marketing – personalized marketing on steroids

September 9, 2019 | Erik Meade

Are your divisions stuck in silos, making it difficult to connect to appropriate leads? Enter one of 2019’s most buzzworthy phrases: Account Based Marketing, or ABM.

mind the digital gap

Mind the (digital) gap

August 5, 2019 | James Patrick Schmidt

With so many places to spend your advertising budget, it can feel impossible to decide which mediums are best. The onslaught of digital ads is even more confusing, but instead of playing it safe with tried-and-true approaches, it's time to start getting digital.

Your personal brand can help boost your business brand

June 28, 2019 | Lynn Manternach, Ph.D.

Your personal brand has the potential to add value to your organization’s brand. In fact, there’s often a very fine line between a company’s brand and the personal brands of its leadership and team.

Grill the Arsonist – Elliott K.

June 6, 2019 | Inga Rundquist

Elliott spent a summer at MindFire as a design intern and then agreed to officially join the gang full-time. Let’s see what Elliott has to say for himself when we put him in the hot seat…

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