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Your bottom line depends on your brand

Your bottom line depends on your brand

February 23, 2024 | Amy Behning

If you want to build your bottom line, start with a brand assessment. Take stock of the three elements of a strong brand: audience understanding, messaging and visual identity.  

social media

Grill the Arsonist – Karina H.

February 8, 2024 | Denise Hnytka

Meet one of our Social Media Arsonists, Karina! The newest member of the MindFire team is in the hot seat to answer questions about social media trends, the trends that have GOT to go and her dream job!

Go for the bold: Creating the perfect campaign headline

January 22, 2024 | Caroline Schweitzer

Writing the perfect headline is a key part of creating a campaign that stands out and drives results –whether it’s purely a brand awareness campaign or you’re trying to generate leads or sales. Ensuring your campaign has a unique, memorable headline that commands attention is the first step in your audience taking a desired action.

MindFire named one of the “Coolest Places to Work” in the Quad Cities

December 11, 2023 | Denise Hnytka

Cool workplace.  Fiery Creative. We like to think that’s what you get when the talents of our writers, creators, designers and brand arsonists are put to work for our clients.

Grill the Arsonist – Denise H.

August 22, 2023 | Inga Rundquist

Denise is our resident news junkie who left broadcast television and went to the dark side – public relations! She’s also a mom of two boys and enjoys being active in the Quad Cities community.

Facebook Hacks – 6 ways to prepare yourself and mitigate risks

July 11, 2023 | Inga Rundquist

It’s Monday morning. You open your organization’s Facebook page and discover there’s a post you don’t recognize and didn’t publish. You try to remove it and realize your administrative rights have been revoked. It gets worse – you see there’s an ad running from your page, and your credit card is racking up the charges.

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