MindFire Communications, Inc.
Menu
Grill the Arsonist – Amanda B.

Grill the Arsonist – Amanda B.

December 14, 2021 | Caroline Schweitzer

Well folks, it’s about that time again for another edition of “Grill the Arsonist”! Next up is Amanda Bertolozzi.

Silhouettes of people to represent an unfamiliar audience

Get to know your audience

August 18, 2021 | Caroline Schweitzer

Your message and creative are what connects the dots between your business and your audience, and it all begins with a deeper understanding of who you’re talking to.

Creative Arsonist Caroline Schweitzer stands in front of MindFire sign in office lobby

A day in the life of…a creative arsonist

July 27, 2021 | Caroline Schweitzer

For Caroline, days are full of writing, concepting, meeting and…more writing.

people looking bored

Is your brand feeling creatively stifled? Try these steps.

February 19, 2020 | Caroline Schweitzer

We often create rules that aren’t even there, or we’re trying to work within a box that has been set by our colleagues. So, the question becomes a matter of “thinking outside the box.”

Four favorite marketing resources

May 13, 2019 | Caroline Schweitzer

As digital marketing strategies have continued to evolve over time, we’ve discovered little tricks of the trade. I decided to compile a few of my favs in a handy little list.

Your copy is only as good as your designer

December 17, 2018 | Caroline Schweitzer

You can have the best headline in the universe, but if the design and visual execution of the message isn’t awesome, it will fall flat. Design and copy must always work together to create an intentional and effective brand touchpoint.

Older Posts
Newsletter signup - flames Newsletter signup - envelope