It’s a complex world out there. We are inundated with thousands of branding messages every day. It can be overwhelming.
As marketers, we’re trying to figure out how to cut through the chaos to get consumers to pay attention to what we want to say about our brand.
The hot topic among many marketers these days are QR codes, or quick response codes. In a relatively short time span, they've leapt onto the marketing scene and, as recent stats suggest, they're starting to catch on.