Big
Thinking

Real-time marketing, powered by social media and technology, has the potential to take messaging to a whole new level.

Building a hot brand is hard work. As you work on fueling the right brand experience, firing up employee engagement and sparking consumer loyalty, it’s possible to lose your way in the smoke cloud.

It’s time to get emotional when it comes to building your brand.

Here’s something that should add a little spring to your step: trust in online advertising is increasing.

There’s a new buzzword in town, and it’s high time we discuss it: responsive web design. What is it and do you need to be worried about it?

Thanks to content marketing, we have the opportunity to light fires of brand loyalty with targeted educational information.

As we spend more and more time staring at a small, lit-up screen, our desire for offline experiences is growing.

Too often marketers fall into the trap of simply doing the same thing they’ve always done.

Your marketing and branding goals are big but your budget isn’t. It’s a challenge many marketers face. And that’s why so many small businesses are enthusiastically embracing the benefits of content marketing.

You’ve probably heard content marketing is kind of a big deal. Everybody’s doing it. So, what exactly is it again?

All too often marketers get stuck creating distinct campaigns and content for print and digital without leveraging the power of both.

As we all know, people live the online life these days. They prefer to read news, shop and socialize online. So at MindFire, we’re always looking for ways to spark a connection with peoples’ lifestyles.