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Tuesday, April 21, 2015. That’s the day that will go down in history as Google’s “Mobilegeddon.” On April 21, Google rolled out its mobile-friendly update globally. This means that Google is now boosting the ranking of mobile-friendly pages on mobile search results. In other words – when someone uses Google to search on their smart-phone […]

From empowering messaging for girls to a giant spider dog … if it seems like online videos are everywhere these days, it’s because they are. Audiences are shifting to prefer video over other content, and according to this MarketingProfs article, 2015 will be the year of video marketing! So let’s talk about the power of online video marketing. But first, […]

Pew respondents painted a pretty interesting picture of how the Internet of Things will evolve in the next 11 years ...

Google has made some major changes in the past months and it’s important we pay attention

Here’s something that should add a little spring to your step: trust in online advertising is increasing.

There’s a new buzzword in town, and it’s high time we discuss it: responsive web design. What is it and do you need to be worried about it?

All too often marketers get stuck creating distinct campaigns and content for print and digital without leveraging the power of both.

Providing great customer service is all about expectations - yours and theirs.

Pinterest was the 60th most-visited website in the US last month, with total visits growing from 10 million to 17 million since the start of the year.

More than likely, you're one of the millions of people who receive a daily Groupon email full of smokin' hot deals and discounts. From an advertising perspective - are social buying sites like Groupon or Living Social really worth it?

The hot topic among many marketers these days are QR codes, or quick response codes. In a relatively short time span, they've leapt onto the marketing scene and, as recent stats suggest, they're starting to catch on.

Chances are the cell phone that's burning a hole in your pocket at this very moment is a smartphone. If that's the case, you're one of the growing number of people worldwide who own a Blackberry, iPhone, HTC or Droid.