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Thinking

What do you think? Is the mere talk value surrounding the Super Bowl ads justification enough for the hair-raising media buy?

According to recent research, you probably love The Walt Disney Company, Yahoo!, Google and Sony.

Real-time marketing, powered by social media and technology, has the potential to take messaging to a whole new level.

Google has made some major changes in the past months and it’s important we pay attention

Building a hot brand is hard work. As you work on fueling the right brand experience, firing up employee engagement and sparking consumer loyalty, it’s possible to lose your way in the smoke cloud.

It’s time to get emotional when it comes to building your brand.

Here’s something that should add a little spring to your step: trust in online advertising is increasing.

There’s a new buzzword in town, and it’s high time we discuss it: responsive web design. What is it and do you need to be worried about it?

The annual listing placed MindFire in the 3,106th spot in the country, and 11th spot in the state of Iowa.

Thanks to content marketing, we have the opportunity to light fires of brand loyalty with targeted educational information.

As we spend more and more time staring at a small, lit-up screen, our desire for offline experiences is growing.

Too often marketers fall into the trap of simply doing the same thing they’ve always done.