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Leslie Jones and the story of NBC’s real-time marketing success
Leslie Jones, real time marketing, MindFire Communications, Inga Rundquist, NBC
Leslie Jones and the story of NBC’s real-time marketing success
August 22, 2016 | Inga Rundquist
In today’s digital branding world, speed and agility are decisive competitive advantages. Being able to recognize a marketing opportunity and being able to act on that opportunity quickly can become a game changer for your brand.
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Should your brand be on Snapchat
Is it time to get snappin’? How to figure out if your brand should be on Snapchat
May 9, 2016 | Emily Bettridge
Snapchat is different from other social media platforms because the app most accurately allows users to share real life experiences.
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Facebook reactions
What do Facebook “reactions” mean for marketers?
February 24, 2016 | Inga Rundquist
This feature also unlocks a big opportunity to not only understand what consumers are feeling, but why they are feeling it.
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7 hot Twitter tips you can implement today
August 8, 2014 | Annie Korkowski
The idea of Twitter probably sounded far-fetched and a little insane when its founders pitched the website, but as of 2014 there are 271 million monthly active users. So, how can your business create a Twitter presence that is responsive, engaging and brand worthy? We‘ve got 7 tips for you.
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The 4-1-1 on Facebook metrics
May 3, 2013 | Inga Rundquist
With numbers continuing to grow, it’s becoming increasingly important for marketers to pay attention to how their Facebook pages are performing.
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Are you ready for SoLoMo?
May 1, 2012 | Inga Rundquist
SoLoMo is the new retail frontier, requiring customer service in new channels. Instead of the actual physical location, retailers must now start paying a lot more attention to their digital footprint, too.
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