Grill the Arsonist – Elliott K.
June 6, 2019 | Inga Rundquist
Elliott spent a summer at MindFire as a design intern and then agreed to officially join the gang full-time. Let’s see what Elliott has to say for himself when we put him in the hot seat…
Is mobile taking over?
January 29, 2019 | MindFire Team
Nielsen’s 2018 audience report shows that 18-34 year-olds now spend more time on their phones than television, which means that we, as marketers, need to think about how to connect with younger audiences via mobile platforms.
Your copy is only as good as your designer
December 17, 2018 | Caroline Schweitzer
You can have the best headline in the universe, but if the design and visual execution of the message isn’t awesome, it will fall flat. Design and copy must always work together to create an intentional and effective brand touchpoint.
Brand apologies – We’re sorry. Please forgive us.
September 6, 2018 | MindFire Team
Social media increases brand communication challenges because everyone has a voice and subsequently an opinion they would like to express. Some of the biggest brands like Uber, Facebook and Wells Fargo have come under fire as of late for misusing user data, misrepresenting services and sexual harassment claims and accounts of rider-driver violence.
What it’s like to be a MindFire Intern Arsonist …
August 23, 2018 | MindFire Team
What's it like to be an intern at MindFire? Our very own Macey Harms shares her experiences...